Activities and specialist areas
BBP Media is an independent B2B media company which — for more than a decade — has provided specialized, relevant information to its audience. Through cross-media platforms, BBP Media provides Dutch specific and global insight to business owners and professional in the marketing, customer service, and e-commerce sectors. BBP’s E-commercefacts.com website and Annual Global E-commerce Summits in Barcelona have also established a strong international position.
For gathering and disclosure of the subject information BBP Media works closely with industry partners including professional networks and regional associations. The BBP portfolio includes Twinkle Media, MarketingTribune, Shopper Marketing Update, and CustomerFirst.
Cross-media
BBP has seen strong growth, both organically and through acquisitions, in recent years. Revenues are generated from subscribers and advertisers of the journals as well as visitors and sponsors of events. This healthy distribution of revenues across multiple media channels, in-depth knowledge of target audiences, and a proactive strategy that capitalizes on relevant market opportunities, make BBP Media a successful organization.
Organization
With dedicated teams for various titles as well as marketing, and project management needs, BBP media completes most of its (online) projects, publications, and communication efforts in-house. The management team has a strong belief in continuous training and employs a diverse workforce with a mix of experienced and young talent. BBP Media is led by owner Paul Petermeijer.